Gynecology Website Design for Sentia Ginecología

Gynecology & Obstetric Care Without Judgment

About the project

Sentia Ginecología is the practice of Dr. Ricardo Canseco, an OB/GYN based in Juriquilla, Querétaro, who also serves patients from San Miguel de Allende, Celaya, and nearby cities. His practice covers gynecological consultations, colposcopy, prenatal care, obstetric surgery, and non-invasive vaginal rejuvenation, with a strong focus on patient education for women at every stage of life.

Dr. Canseco needed a Spanish-language website that reflected the way he cares for patients: clear, warm, and free of judgment. Many of his patients arrive confused by contradictory information online or feeling unheard in past appointments. The goal was a site that sounded like a doctor who takes the time to explain things, while making it easy for new and returning patients to book.


Project goals

  • Build a Spanish-language website for women navigating gynecological and obstetric care in Querétaro and nearby cities
  • Present his full range of services clearly, from routine consultations to colposcopy, high-risk pregnancy care, and surgery
  • Design a warm visual identity with soft, approachable tones
  • Make booking an appointment simple and visible on every page
  • Support long-term SEO with a blog and free patient resources


The process

Working from Dr. Canseco's brand messaging, we built the website around one promise: education without judgment. The copy speaks the way he would explain things in the office, addressing common worries like HPV results, birth control choices, and first pregnancies in plain language. The visual system uses beige and olive tones with a soft, illustrative style, and the site organizes services, blog content, free resources, and online courses so patients can find answers before they book.

The results

In the last 12 months of SEO

  • Website is ranking in 1k+ keywords
  • 76k impressions and 670+ clicks from Google
  • Average position of 9.5, on the first page of Google
  • 1.7k website sessions from organic search

Client results we're obsessed with in our marketing agency...


61 inquiries 27% from Google & AI year 1 of SEO

37 inquiries 51% from Google & AI year 2 of SEO

 28 leads in 6 months with a 60+ page custom site re-launch

Multi state ranking & 100%+ traffic increase after 12 months of SEO

96 inquiries 35% from Google & AI + 532% traffic increase first 6 months of SEO (Squarespace re-launch)

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