Therapy Website Design for Space Takes Practice
Somatic Psychotherapy & Embodied Healing
About the project
Space Takes Practice is the practice of Danielle Wiggins, a Registered Associate Marriage and Family Therapist based in Santa Monica, California. Danielle works with thoughtful, self-aware adults, many of them artists, creatives, and reflective professionals, who understand themselves well on an intellectual level but feel disconnected from their bodies. Her specialties include trauma, grief and ambiguous loss, chronic illness, OCD, and religious trauma.
Danielle needed a digital space that felt as unhurried and grounded as her sessions. Her approach brings together somatic psychotherapy, EMDR, movement, and creative practice, and her clients are often already familiar with therapy and looking for something that goes beyond insight. The goal was a calm, spacious website that invited people to slow down and feel what working with her could be like.
Project goals
- Create a visual and verbal identity that reflected somatic, embodied work in a clear and grounded way
- Position Danielle for people in Santa Monica and Los Angeles searching for somatic, trauma-informed therapy
- Build specialty pages for trauma, grief and ambiguous loss, chronic illness, OCD, religious trauma, EMDR, and ketamine-assisted psychotherapy
- Speak directly to insight-rich clients who want their inner work to become felt, embodied change
- Design a spacious visual experience with natural imagery and generous white space
The process
The process started with the website strategy workbook and brand messaging, where we defined Danielle's ideal client, core values, and voice: grounded, permission-giving, and clear. From there, the copywriting strategy gave each specialty its own page while keeping one consistent voice across the site. We organized the SEO foundation around Santa Monica and the Los Angeles neighborhoods she serves, and designed the site with soft, natural visuals that make room for the pace her work requires.
The results
In the first 2 months of SEO
- Website is ranking in 85+ keywords
- 1.2k impressions and 45 clicks from Google
- Average position of 15 and a 3.5% click-through rate
- 450 website sessions, with steady traffic from Google, social, and referrals


Client results we're obsessed with in our marketing agency...
61 inquiries 27% from Google & AI year 1 of SEO
37 inquiries 51% from Google & AI year 2 of SEO
28 leads in 6 months with a 60+ page custom site re-launch
Multi state ranking & 100%+ traffic increase after 12 months of SEO
96 inquiries 35% from Google & AI + 532% traffic increase first 6 months of SEO (Squarespace re-launch)
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