ThriveCart vs SamCart: Why I still recommend ThriveCart (but here’s what I actually use now)

If you're comparing ThriveCart vs. SamCart, you're probably wondering:
Which one is better for therapists, coaches, and service providers who want to sell digital products and streamline their business?

Here’s the truth:


ThriveCart wins—especially if you’re looking for a powerful cart platform without the hefty monthly fees.

But if you’re serious about scaling your practice, automating your funnel, and building a business that doesn’t burn you out…


There’s something even better.


Let me walk you through the difference—and why my top recommendation today is actually a third option: HighLevel (affiliate link).



What exactly is ThriveCart?


 
ThriveCart   (affiliate link) is a powerful checkout platform designed specifically for entrepreneurs and course creators like you. It offers a wide range of features to help you sell digital products with ease. It features high-converting checkout pages, upsell offers, order bumps, and affiliate programs. ThriveCart Learn also allows you to host your online courses. With a one-time purchase model, it offers a cost-effective solution for businesses looking to scale.

thrivecart backend

What Exactly is SamCart?


On the other hand, we have SamCart, another popular checkout solution. With its user-friendly interface and robust features, SamCart empowers you to create beautiful sales pages, manage subscriptions, handle order bumps, and integrate seamlessly with other tools in your tech stack.

samcart

The main differences between ThriveCart and SamCart and what to consider for making the choice


Now that we know what each platform offers at a high level, let's dive into the main differences between ThriveCart and SamCart:


1. Your website front-end strategy:

If you're looking for complete control over your checkout process and want to customize every aspect of it to match your brand, then ThriveCart shines in this area. On the other hand, if you prefer a simpler approach and want beautifully designed templates without spending too much time on customization, SamCart offers stunning pre-designed themes that will make your sales pages stand out.


2. Your website back-end strategy:

If you're a tech-savvy individual who loves tinkering with advanced settings and enjoys the flexibility of creating complex funnels, ThriveCart's back-end capabilities will leave you thrilled. However, if you prefer a more user-friendly interface that allows you to set up your products and funnels quickly and easily, SamCart's intuitive back-end is designed with simplicity in mind.

3. Monthly and annual costs:

One of the significant advantages of ThriveCart is its one-time purchase option. Pay once, and it's yours for life! This can be a game-changer if you're looking to save money in the long run.

In contrast, SamCart operates on a subscription model, offering different pricing tiers based on your business needs. While this may require ongoing investment, it also provides regular updates and support.


4. The level of automations and integrations you want to have:

With ThriveCart, you have access to a wide range of integrations that allow you to connect with other tools in your tech stack seamlessly. This enables you to automate various aspects of your business, saving you time and effort.

Similarly, SamCart offers robust integrations that ensure smooth communication between different platforms. From email marketing services to membership site, you'll find the right integrations to support your business needs.

Now that we've explored these differences, let's compare the features of ThriveCart and SamCart in this comparison chart:



How much does ThriveCart cost?


ThriveCart offers a one-time purchase option starting at $495 for their Standard plan and $690 for their Pro plan. These prices may seem steep upfront, but remember, it's a lifetime investment that can save you thousands of dollars in the long run.


How much does SamCart cost?


SamCart operates on a subscription model with three pricing tiers: Launch ($59/month), Grow ($119/month), and Scale ($239/month). Each tier offers different features and benefits tailored to your business needs.
Check here the latest pricing.

Which is better: ThriveCart or SamCart?


Now comes the big question: which platform is better for your coaching or course creator business?


Personally, I prefer ThriveCart for several reasons. First, the one-time purchase option aligns with my long-term goals and allows me to save money in the long run. Second, the extensive customization options, integrations, and automations available with ThriveCart give me the flexibility to create a unique customer experience. I’m not saying this can’t be done withing SamCart but after paying for Kajabi for a year and realizing I can do exactly the same withing ThriveCart and a cheaper email marketing, I prefer tu cut that tech cost and reinvest my tech money on something else. 


However, the choice ultimately depends on your specific needs and preferences. Take into account factors such as your website front-end and back-end strategies, monthly and annual costs, level of tech savviness, and desired level of automations and integrations. Consider what will best support your coaching or course creator business in the long run.

Why I still recommend ThriveCart (with a few disclaimers)


ThriveCart is a no-brainer if you're:

  • Selling a simple product or course
  • Comfortable integrating a few tools on your own
  • Trying to keep costs low


But here’s what people don’t always tell you: ThriveCart isn’t really an all-in-one system.


To make ThriveCart work smoothly, you’ll likely need to connect:

  • An email marketing platform (like Flodesk, Mailerlite, etc.)
  • Zapier to connect everything
  • Calendly if you book calls
  • Your website for embedded checkouts
  • A CRM or pipeline tracker (if you want client management)

If tech isn’t your jam, it can quickly feel like juggling a dozen puzzle pieces with no instructions.


Why I personally switched to HighLevel—and now recommend it over everything else

HighLevel (affiliate link) changed everything for me and my clients.

It’s a monthly platform ($97/month), but it replaces almost your entire tech stack.
Instead of duct-taping ThriveCart + Flodesk + Calendly + Zapier + Dubsado… you just use HighLevel.

Here’s what it does:

  • Website + landing pages
  • Funnel builder
  • Appointment booking
  • Email and text marketing
  • Sales pipelines + client tracking
  • Membership areas and online courses
  • Payments and subscriptions
  • Forms, surveys, and automations
  • Pipeline automations (yes, it’s like Dubsado but simpler)

And it’s all in one place.


No more paying for 5+ subscriptions or wondering why your email didn’t send.


Want the best of both worlds without the tech stress?

I get it—this stuff can get overwhelming fast. That’s why I don’t just recommend tools. I set them up for you.

When you become a website and funnel client, you don’t just get a pretty website. You get:

  • A fully integrated HighLevel system (affiliate link)
  • Gorgeous, conversion-focused design
  • Built-in funnels + checkout automation
  • Done-for-you monthly SEO
  • Peace of mind knowing it’s all connected (and working)


Final thoughts: ThriveCart is still my #1 budget pick—but HighLevel is the tool that grows with you

So, who wins the ThriveCart vs SamCart debate?

  • If you’re on a budget and don’t mind connecting tools yourself: Go with ThriveCart (affiliate link)
  • But if you want one platform that runs your entire business and grows with you:  HighLevel (affiliate link) is worth every penny


And if you want someone to build the whole system for you—from website to funnel to SEO?


👉 Let’s make it happen.


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thrivecart vs samcart

* AI Disclosure: This content may contain sections generated with AI with the purpose of providing you with condensed helpful and relevant content, however all personal opinions are 100% human made as well as the blog post structure, outline and key takeaways.

* Affiliate Disclosure: Some of the links on www.nataliamaganda.com may contain affiliate links meaning that I will get a commission for recommending products at no extra cost to you.


hello! i'm natalia

Latina, web design expert for mental health professionals.

I help ambitious life coaches, therapists and holistic leaders amplify their magic, gain visibility, and simplify their marketing efforts through strategic web design and content. 

If you’re looking for an all-in-one system to manage your website, emails, funnels, and CRM, Go HighLevel (affiliate link) is the most powerful tool I’ve tested—and it’s built to grow with you.

On a tighter budget or just starting out? ThriveCart (affiliate link) offers a one-time payment option and easy checkout setups that still pack a punch for digital offers and automation. (Send me an email after your purchase and make sure to use my affiliate link)